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Privacy Policy

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Last updated: 4 December 2025

Storease (“Storease”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal information.

This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit our website www.storease.ca (the “Site”), contact us, or use our Services, and explains your rights in relation to that information.

This Policy is intended to help us comply with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and any other privacy laws that may apply. Office of the Privacy Commissioner+2Office of the Privacy Commissioner+2

 

1. Scope

This Privacy Policy applies to:

  • Visitors to our Site;
     

  • Prospective and existing business clients and their representatives;
     

  • Individuals who communicate with us by email, phone, contact forms, or social media.
     

It does not apply to the personal information of our employees or contractors in their capacity as such, which may be governed by other policies.

 

2. Who We Are & Contact Details

Storease is a digital marketing and customer experience consultancy based in Toronto, Ontario, Canada.

Contact information

If you have questions about this Policy or our privacy practices, you can contact us using the details above.

 

3. Personal Information We Collect

“Personal information” means information about an identifiable individual, as defined in applicable Canadian privacy laws.

We may collect and process the following categories of personal information:

a) Information you provide directly

When you fill in a contact form, request a consultation, subscribe to updates, or communicate with us, we may collect:

  • Name (first and last);
     

  • Business name and role/title;
     

  • Email address;
     

  • Phone number;
     

  • Any information you include in your message or attachments (for example, project details, business context, feedback).
     

If you become a client, we may also collect:

  • Billing or invoicing details (such as billing contact and business address);
     

  • Contracts, statements of work, and related correspondence.
     

We do not intentionally collect sensitive personal information (such as health, financial account numbers, or government ID) through the Site. Please do not send such information through our forms unless we explicitly request it for a specific purpose.

b) Information collected automatically

When you visit the Site, certain technical information may be collected automatically, such as:

  • IP address;
     

  • Browser type and version;
     

  • Device type, operating system, and settings;
     

  • Pages viewed, links clicked, and other browsing behaviour on the Site;
     

  • Referring URL (the site you came from).
     

This information may be collected through standard web server logs, cookies, or similar technologies (see Section 6 below).

c) Information from third parties

We may receive personal information about you from:

  • Social media platforms (for example, if you contact us via LinkedIn, Instagram, etc.);
     

  • Our service providers and partners (for example, analytics platforms, CRM tools);
     

  • Publicly available sources (for example, corporate websites, LinkedIn profiles, business directories).
     

We will treat such information in accordance with this Policy and applicable law.

 

4. How We Use Personal Information

We use personal information for the following purposes:

  1. Responding to inquiries and providing Services
     

    • To respond to your contact requests, questions, and messages;
       

    • To schedule and conduct discovery calls, consultations, and meetings;
       

    • To perform our Services (e.g., CX research, digital marketing, strategy, and implementation) under our agreements with clients.
       

  2. Business operations and relationship management
     

    • To create and manage client records and project documentation;
       

    • To issue invoices, process payments (through third-party payment providers, where applicable), and manage accounts;
       

    • To maintain and improve our Site, Services, and internal processes.
       

  3. Marketing and communications
     

    • To send you updates, insights, or information about our Services that may be relevant to you, in accordance with applicable laws and your communication preferences;
       

    • To develop case studies or testimonials (with your consent if identifiable).
       

  4. Security, legal, and compliance
     

    • To monitor and protect the security and integrity of the Site;
       

    • To detect and prevent fraud or abuse;
       

    • To comply with legal and regulatory obligations, respond to lawful requests, or protect our legal rights.
       

We will only collect, use, and disclose personal information for purposes that a reasonable person would consider appropriate in the circumstances and, where required, with your knowledge and consent.

 

5. Legal Basis (for EU / UK Visitors)

Although Storease primarily operates under Canadian law, individuals from the European Economic Area or the United Kingdom may also visit our Site. For such users, we generally rely on the following legal bases under GDPR-style laws:

  • Performance of a contract (Article 6(1)(b)) – when we provide Services or pre-contractual steps at your request;
     

  • Legitimate interests (Article 6(1)(f)) – such as improving our Site, securing our systems, and conducting limited, targeted B2B marketing;
     

  • Consent (Article 6(1)(a)) – where required for certain communications or cookies/analytics.
     

You may withdraw your consent at any time, where consent is the applicable legal basis.

 

6. Cookies and Similar Technologies

Our Site may use cookies and similar technologies to:

  • Enable basic Site functionality;
     

  • Understand how visitors use the Site (for example, which pages are most popular);
     

  • Improve user experience and performance.
     

Cookies are small text files stored on your device. Depending on how the Site is set up:

  • Some cookies may be strictly necessary for the Site to function;
     

  • Others may be used for analytics and performance (for example, through tools like Google Analytics).
     

You can control cookies through your browser settings, including deleting existing cookies or blocking some or all types. If you disable certain cookies, parts of the Site may not function properly.

If we use third-party analytics or tracking tools, those third parties may also set cookies or similar technologies subject to their own privacy policies.

 

7. How We Share Personal Information

We do not sell your personal information.

We may share personal information with:

  1. Service providers
     

    • Providers of hosting, IT, email, CRM, analytics, project management, and other business tools;
       

    • Third-party professionals involved in delivering our Services (e.g., subcontractors, designers, developers, researchers), under appropriate confidentiality commitments.
       

  2. Business partners and collaborators
     

    • Where we collaborate with other agencies or consultants to deliver services, and only to the extent necessary for that collaboration.
       

  3. Legal and compliance purposes
     

    • When required by law, regulation, or court order;
       

    • To respond to lawful requests from law enforcement or government authorities;
       

    • To establish, exercise, or defend legal claims.
       

  4. Business transactions
     

    • In the context of a merger, acquisition, sale of assets, financing, or similar business transaction, where personal information may be transferred as part of the transaction. In such cases, we will take steps to ensure that any recipient continues to protect your personal information in a manner consistent with this Policy.
       

Whenever we share personal information with third parties, we take reasonable steps to ensure that they use it only for the purposes for which it was disclosed and provide a level of protection that is consistent with applicable privacy laws.

 

8. International Transfers

Storease is based in Canada, but some of our service providers or partners may be located in other countries.

As a result, your personal information may be transferred to and processed in jurisdictions outside your province, state, or country, where privacy laws may be different from those in your home jurisdiction.

When we transfer personal information to another country, we take reasonable measures to ensure that appropriate safeguards are in place, in accordance with applicable law (for example, contractual protections and limiting access on a need-to-know basis).

 

9. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected or as required by law, including:

  • To provide Services and maintain our relationship with you;
     

  • To meet any legal, accounting, or reporting requirements;
     

  • To resolve disputes and enforce our agreements.
     

When personal information is no longer needed, we will securely delete, anonymize, or otherwise dispose of it in accordance with our retention policies and applicable law.

 

10. Security

We take reasonable technical and organizational measures to protect personal information against loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction.

These measures may include, for example:

  • Access controls and authentication;
     

  • Use of reputable hosting providers;
     

  • Encryption where appropriate;
     

  • Internal policies and training for staff and contractors.
     

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee absolute security.

 

11. Your Rights and Choices

Depending on your location and applicable law, you may have the right to:

  • Access the personal information we hold about you;
     

  • Request correction of inaccurate or incomplete personal information;
     

  • Withdraw consent where we rely on your consent for processing;
     

  • Opt-out of certain marketing communications (for example, by using unsubscribe options or contacting us);
     

  • Request deletion or anonymization of your personal information, subject to legal and contractual limitations;
     

  • Complain to the relevant privacy regulator.
     

To exercise any of these rights, please contact us at info@storease.ca. We may need to verify your identity before fulfilling your request.

If you are in Canada, you also have the right to contact the Office of the Privacy Commissioner of Canada or your provincial privacy regulator for more information about your privacy rights and to lodge complaints. Office of the Privacy Commissioner+1

 

12. Third-Party Sites and Social Media

The Site may link to third-party websites or social media platforms (for example, LinkedIn, Instagram, or other external sites). We are not responsible for the privacy practices or content of these third-party sites.

Your use of third-party sites is governed by their own terms and privacy policies. We encourage you to review those policies before providing any personal information.

 

13. Children’s Privacy

Our Site and Services are intended for business and professional use and are not directed to children under the age of 16.

We do not knowingly collect personal information from children under 16. If you believe that a child has provided us with personal information, please contact us and we will take appropriate steps to delete such information in accordance with applicable law.

 

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors.

When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this Policy periodically. Your continued use of the Site after changes are posted will signify your acceptance of the updated Policy.

 

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of personal information, please contact us at:

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